Beauty Insights & Industry Trends
From cosmetic manufacturing insights to ingredient innovations and market trends, we share expert knowledge to help brands develop successful beauty products.
Retinol vs Bakuchiol vs Peptides: Which Anti-Aging Serum Direction Should Your Skincare Brand Develop?
Compare retinol, bakuchiol and peptides to find the right anti-aging serum direction for your brand, from positioning and formulation to texture, packaging and stability.
Vitamin C vs Niacinamide vs Tranexamic Acid: Which Brightening Serum Direction Should Your Skincare Brand Develop?
Compare vitamin C, niacinamide and tranexamic acid for brightening serum development, including positioning, formulation, texture and packaging considerations.
Clay Mask vs Peeling Gel vs Exfoliating Cleanser: Which Exfoliation Format Should Your Skincare Brand Develop?
Compare clay masks, peeling gels and exfoliating cleansers from a skincare product development perspective, including formula, texture, actives and positioning.
Body Wash vs Shower Gel vs Exfoliating Body Cleanser: Which Format Should Your Beauty Brand Develop?
Compare body wash, shower gel and exfoliating body cleansers from a beauty product development perspective, including positioning, formulation, sensory experience, packaging and manufacturing considerations.
Shampoo vs Conditioner vs Scalp Serum: Which Haircare Product Should Your Brand Launch First?
Compare shampoo, conditioner and scalp serum from a haircare product development perspective to decide which format best fits your brand positioning, target consumer and launch strategy.
Body Oil vs Body Serum vs Body Cream: Which Format Should Your Beauty Brand Develop?
Compare body oils, body serums and body creams from a beauty product development perspective, including texture, ingredients, packaging and positioning.
Hydrogel Mask vs Sheet Mask vs Eye Patches: Which Treatment Format Should Your Skincare Brand Develop?
Compare hydrogel masks, sheet masks and eye patches from a skincare development perspective, including material, formula, packaging, positioning and manufacturing.
Cleansing Milk vs Micellar Water vs Bi-Phase Makeup Remover: Which Format Should Your Beauty Brand Develop?
Compare cleansing milk, micellar water and bi-phase makeup remover from a beauty product development perspective, including texture, packaging and positioning.
Barrier Repair Cream vs Lotion vs Gel: Which Texture Is Right for Your Skincare Brand?
Compare barrier repair creams, lotions and gels from a skincare development perspective, including texture, ingredients, packaging and consumer positioning.