Beauty Insights & Industry Trends

From cosmetic manufacturing insights to ingredient innovations and market trends, we share expert knowledge to help brands develop successful beauty products.

Sunscreen Product Development: Beyond the SPF Number

Sunscreen Product Development: Beyond the SPF Number

Learn how to develop sunscreen products through UV filter selection, SPF testing, sensory design, packaging and market-specific requirements.

What to Include in a Cosmetic Product Development Brief

What to Include in a Cosmetic Product Development Brief

Learn what to include in a cosmetic product development brief: product concept, consumer, sensory goals, claims, packaging and commercial needs, plus a free checklist.

Skin Longevity Skincare: Building Products Around Resilience, Evidence & Long-Term Use

Skin Longevity Skincare: Building Products Around Resilience, Evidence & Long-Term Use

Learn how beauty brands can develop skin longevity skincare through formulation, barrier support, sensory design, evidence, claims and OEM/ODM planning.

How to Develop Microbiome-Friendly Skincare: Formulation, Preservation, Claims & Packaging

How to Develop Microbiome-Friendly Skincare: Formulation, Preservation, Claims & Packaging

Learn how brands develop microbiome-friendly skincare through ingredient strategy, preservation, claims, packaging, testing, and OEM/ODM manufacturing.

Climate-Adaptive Skincare for Hot and Humid Markets: What Beauty Brands Need to Build Differently

Climate-Adaptive Skincare for Hot and Humid Markets: What Beauty Brands Need to Build Differently

Explore how beauty brands can develop climate-adaptive skincare for hot and humid markets, with a focus on texture, cooling sensory design, product format, packaging, stability and positioning.

Building a Copper Peptide Skincare Line: From Hero Serum to a Complete Product Strategy

Building a Copper Peptide Skincare Line: From Hero Serum to a Complete Product Strategy

Learn how beauty brands can build a copper peptide skincare line through clear product positioning, hero SKU planning, formulation, texture, packaging, claims and stability strategy.

PDRN Skincare Product Development Guide: Formula, Claims, Packaging & OEM/ODM Planning

PDRN Skincare Product Development Guide: Formula, Claims, Packaging & OEM/ODM Planning

Learn how beauty brands can develop PDRN skincare products, from positioning and formulation to texture, packaging, claims, testing and OEM/ODM manufacturing.

How to Develop an Eye Care Product Line: Formulation, Texture, Packaging & Positioning

How to Develop an Eye Care Product Line: Formulation, Texture, Packaging & Positioning

Learn how beauty brands can develop an eye care line, from product positioning and texture to ingredients, packaging, testing and manufacturing.

Roll-On vs Stick vs Spray Deodorant: Which Format Should Your Personal Care Brand Develop?

Roll-On vs Stick vs Spray Deodorant: Which Format Should Your Personal Care Brand Develop?

Compare roll-on, stick and spray deodorant formats from a personal care product development perspective, including formulation, sensory experience, packaging, positioning and manufacturing considerations.